Gifts by Monet is well versed and experienced in the evaluation and marketability of new consumer products. We offer an all encompassing range of services to ensure that your product marketing will be successful.
Demographic Assessment
Placing your marketing budget and advertising in front of the correct demographic audience is essential to success. Gifts by Monet constantly compiles and evaluates extraneous consumer data to determine what universal sub-sets will be most receptive to your offer.
Sub-Set Selection
Gifts by Monet will aid your company in the selection of the primary sub-sets that you feel will be the most responsive to your product. In addition to the selected sub-sets, it is recommended that you select at least four sub-sets from the remainder of the consumer universe.
Consumer Product Evaluation
Once our demographic assessment is complete and we have selected sub-sets for testing, our product research division, T. J. Johnson and Associates is able to provide consumer feedback on your product from a broad cross-section of the selected data sub-sets.